Sanan Mammadov

Led a cross-functional team of 10 digital marketing specialists, orchestrating the full digital setup and strategic execution of campaigns across diverse services to drive conversions and optimize ROI.

Managed and optimized high-budget Google Ads, Meta Ads, and TikTok Ads campaigns, significantly increasing conversions and reducing costs.

Developed and implemented robust SEO strategies, including keyword research, content planning, and technical fixes, which substantially improved search visibility and online presence.

Built the comprehensive digital presence for the Global Logistics (USA & Canada) Project, including website setup, tracking, conversion flows, and launching Google Ads campaigns that generated qualified leads in North American markets.

Established CRM processes using Respond.io and automated messaging across WhatsApp, Instagram, and TikTok, streamlining customer engagement and lead management while mentoring team members to enhance skills.

Prepared and executed ad campaigns on Meta, LinkedIn, and Google Ads, implementing A/B tests and remarketing strategies to continuously improve performance and re-engage potential customers.

Monitored ad performance daily, establishing comprehensive tracking for accurate reporting, and integrating CRM with Meta Ads to streamline lead flow and enhance tracking efficiency.

Managed email marketing campaigns using Brevo and Google Tag Manager for event tracking, successfully collecting and integrating leads into the CRM system.

Collaborated with developers to create and improve websites, and generated monthly marketing reports using Agency Analytics to provide data-driven insights for business analytics and decision-making.

Developed and implemented comprehensive digital marketing strategies for clients, driving desired conversion outcomes and maximizing ROI through strategic PPC advertising.

Managed and optimized Google Ads (PPC, Display, YouTube) performance, implementing advanced techniques that improved CPM and Cost per Result metrics.

Scaled campaigns strategically to achieve the highest possible ROI, leveraging Google Analytics for data collection, measurement, tracking, and analysis to derive valuable insights.

Created and optimized Facebook Ads events and conversions, building custom audiences based on website visits, phone numbers, and app interactions for effective audience targeting.

Created and optimized Google campaigns (PPC, Display, YouTube) that drove conversions and maximized ROI, improving Google Ads performance by enhancing CPM and Cost per Result.

Strategically expanded campaigns for higher ROI, collecting, measuring, tracking, and analyzing data with Google Analytics to inform performance improvements.

Set up Facebook ads events and conversions, developing specific Facebook ad audiences (website, phone, app) to enhance targeting effectiveness.

Expanded digital presence for new businesses by integrating them into Google My Business and implementing SMS marketing through poctgoyercini.com.

Developed and executed a comprehensive digital marketing strategy, crafting captivating social media posts using Photoshop and formulating strategic plans for engagement.

Devised and launched effective Google Ads and Facebook Ads campaigns, authoring engaging social media posts and informative blogs to drive online visibility and brand awareness.

Crafted SEO-driven articles and conducted meticulous keyword research using tools like Ahrefs, significantly improving optimized online visibility and search rankings.

Proficiently edited and enhanced websites, and spearheaded Corporate Social Responsibility initiatives, including successful waste battery campaigns.

Analyzed and formulated the company's marketing strategies, providing data-backed insights for optimizing campaign performance and overall marketing direction.

Oversaw the management of the marketing team, coordinating traditional marketing and public relations efforts, and implementing influencer marketing initiatives to expand brand reach.

Executed email marketing campaigns using Mailchimp and strategized Facebook and Google Ads endeavors, contributing to the company's digital growth objectives.